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Blog: Category: Strategy

Our thoughts on the latest developments impacting your business.

Brand Confusion?

What is a brand? A fairly straightforward question but with many struggling to define it accurately it seemed worthy of a a short definition from

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Exporting is Great (Britain)

Recently UK Trade & Industry (UKTI) ran a series of market specific one-to-one scheduled meetings and mini seminars aimed at persuading British manufacturing and service businesses

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