Pond Skater or Deep Diver – which type are you in your businesses growth?
Every business employs people who want to come to work but as a result of the hidden concerns many face, most employees only get to enjoy
2 October 2020
Blog: Category: Human Capital
Our thoughts on the latest developments impacting your business.
A note to all aspiring young marketers
If you’re an aspiring young marketer, I really hope there’s something you can learn from this blog that helps you propel your career. I’m
11 May 2020
The Key to Growth is Understanding your P&L Summary – Part 4 Finance
If you’ve read my three previous blogs on how to perform well as a Non-Executive Director, then you’ll have already started to build a good
28 February 2020
“Speak softly and carry a big stick” – Part 3 Leadership
Theodore Roosevelt’s words, “Speak softly and carry a big stick and you’ll go far” was a reflection of his military capabilities which were designed to
29 October 2019
Senior Marketers make great Non-Executive Directors – Pt2 Strategy
Following on from last month’s blog where I spoke about the Governance skills already embodied within senior marketers, I wanted to follow this on with
2 August 2019
Senior Marketers make great Non-Executive Directors – Pt1 Governance
Progressive thinking marketers have always been an asset to their employers because they’re able to get the best for both the consumer and the firm
18 July 2019
Corporate statements and the need to balance traditional marketing thinking
In order to be a professional and strategic marketer one of the things you need to constantly assess is the world around you; you have
21 March 2019
Policies – Just don’t drop the ball!
We live and work in an age where the freedoms you may have once had in building your business have become increasingly tied to regulations
27 July 2018
“Experts built the Titanic didn’t they?”
Over the last twenty-four months there’s been a lot of dialogue and feverish activity in some quarters surrounding the introduction of the new European data
14 June 2018
To Charge or Not to Charge?
We live and work in an age where competition for market space has never been greater, so whether you’re selling coffee or cars it’s inevitable
27 March 2018